Tqm Ford

Total Quality Management refers to an integrated approach that seeks to improve quality and performance which will meet or exceed customer expectations and to develop continuous improvement. A company that implements this form of management is Ford Motor Company. Ford began to practice TQM back in the 1980s when â€Å"When Quality is Job 1† was their slogan. And of course back then Ford was a vast company. When TQM was first utilized, it started through a joint venture with ChemFil which is a division of PPG Industries.Ford Motor Company wanted to produce better products and a stable environment not only for the workforce but also an effective management and profitability by the 1990s. During this process, â€Å"Quality is Job 1† became â€Å"Quality People, Quality Products†. Through this partnership with paint supplier ChemFil, paint processes were developed to ensure that a quality product that meets customer’s needs transform into financial success.TQM was forefront in their painting design as the process of preparation was implemented by ChemFil with Ford management and workers informed of all steps needed to follow the application of paint to a quality outcome. A couple of years later, Ford Chief Engineer Art Hyde takes the executed Six Sigma a step further saying, The design and engineering analysis process makes it possible for problems, that previously may not have surfaced until launch, to be caught and corrected in the virtual world through the DMAIC process.The  DMAIC process, define, measure, analyze, improve, and control has built an overall strategy for consistency in Ford teams. Of their Six Sigma implementation for 2010 product launches, Dan Dobbs, The Six Sigma Master Black Belt said, The Company’s Quality Operating System or (QOS) is crucial for identifying and correcting problems within the manufacturing facilities. Six Sigma and QOS implemented in each plant includes cross-functional groups of engineers, plant management, and production specialists—all skilled problem solvers who’ve been trained through Six Sigma.

A political conflict Essay

For colored citizens prior to the Civil War, freedom was a distant dream as the age-old human history of slavery heightened within the American heartlands even after the Declaration of Independence. When the American nation proudly held a new constitution, it was supposedly a determined effort to uphold a balance of power symbolizing the freedom from political, cultural and moral oppression yet colored individuals were treated as less civilized citizens and slavery was reinforced by and among the rich landowners capable of maintaining numerous slaves. As slavery provided free labor and flourishing the slave trade, African black slaves exported from Africa increased the slave population in the United States by 4 million (US 1860 Census). The Quakers of Pennsylvania as an antislavery force that gained strength throughout the country paved the way for the gradual abolition of slavery in the US northern states. New York and New Jersey became the last Northern states to abolish slavery (Grant 2001). A political conflict however ensued as slavery supporters insisted lifting any barriers to slave trade while sanctioning the acceptance of slavery based on the biblical scriptures as â€Å"God’s plan to Christianize† the Africans (Hartz 1955). Slavery for the supporters was seen as an economic, social and cultural life which actually lengthened the arguments for the continued adherence to slave labor. Divisive means were also used to promote scientific experiments to demonstrate the superiority of the whites and the inferiority of the blacks (Colley 1859), where anatomical proportions of the brain justify blacks doing hard labor which upon careful contrast does not measure up to the actual inequalities committed within the period. As the debate on slavery grew, disrespect for the law also rose. Sooner than expected, the American slaves who were ill-treated began to resort to acts of violence like burnings barns, arson and even murder. The famous acts of rebellion in Saint Dominique (1790’s) and Virginia (1800’s) paved the way for the 1831 rebellion that killed sixty whites in Virginia tougher slave codes and prohibitions for the slaves that was heavily emphasized in William Lloyd Garrison’s The Liberator as provided by Tocqueville. No amount of compromise could weed out the institution of slavery except upon the culmination of Lincoln’s election in the 1850’s and the legal implementation of the Thirteenth Amendment (Zinn 2001). II. Blacks living in free states Blacks actually lived a precarious existence within the Free states prior to the Civil War as many were still considered slaves. Many of the free blacks, who were skilled craftsmen, were tolerated because of their abilities as their earnings contributed to the general economy yet none of the free blacks ever rose higher than the status of small tradesmen, builders or nautical employees as they soon became a source of revenue as property taxpayers (Toqueville 1969). Forten, a free black girl from the Northern states gained education in Salem and observed that runaway slaves in Boston were treated as mere slaves and returned to their masters instead of being set free (Forten 2000). Although conditions were far better for the Blacks in the Northern states, very few blacks had their voices heard. Segregated facilities still existed in the North and they were usually denied entrance to the best hotels and restaurants (Jordan 1995, 218). Although schools in New England were usually integrated, those in the Midwest were generally not and economic discrimination continued as the Blacks fought to compete with large numbers of recent European immigrants for job opportunities and almost always lost (Cartmell 2004). During this same period, Norfolk’s free blacks frequently helped enslaved African-Americans to buy their freedom, and in a few instances became slave owners themselves (Toqueville 1969). Harsh laws soon prevailed as freedoms enjoyed by free blacks were soon curtailed because they were still unable to vote. The blacks were often stereotyped as unruly citizens that soon led other free blacks to move further north and help their relatives escape from increasing mistreatment. III. Blacks in the Army In the battle for the emancipation of slavery, slaves contributed to their freedom by laboring and rallying behind the scenes. At the onset of war, the free Black Virginians supported the Confederacy even though they were treated as inferiors and lived in a state of fear. Many were motivated to work with the Confederate States with the hope that someday restrictions against them would be lifted while anticipating a post war gratitude from the white counterparts they fought with (Jordan 1995, 216). The efficiency of the army during the Civil War also saw slaves working as cooks, nurses, hospital attendants, blacksmiths, etc and not getting any pay while free blacks however who served the army were paid the same rate as privates (Cartmell 2004, 176). Less than a dozen African Americans actually served in combat, one of those who did was Holt Collier who served as a sharp shooter and cavalryman of the Texas Brigade (Cartmell, 2004). Thus suffice for us to say that the Blacks fought behind enemy lines as soldiers and were inspired by their involvement yet many were denied enlistment. IV. Blacks who remained in the confederate states Prior to the Civil War, black slaves in Louisiana enjoyed certain privileges that addressed their needs as slaves like being able to sue their masters for abuse (Edge and Downs 2003). Free Blacks were free to own property and conduct business while enjoying liberties absent from other Southern states while slaves were permitted to celebrate their African culture at the markets (edge and Downs 2003). In Virginia, Blacks were criticized for being indifferent to the success of the Southern rebellion as a few free blacks pretended to be slaves in order to gain urban employment like Jim Butler who worked at Richmond’s Exchange Hotel (Jordan 1995, 215). For most Blacks during the period, social injustice prevailed distressingly as slaveholdings in the vast majority of the Southern states continued. Treatment bordered from harsh to inhumane as slavery allowed the master to punish the blacks who failed to perform his duties as related in Stampp, â€Å"Now, I speak what I know, when I say it is like ‘casting pearls before swine’ to try to persuade a negro to work. He must be made to work, and should always be given to understand that if he fails to perform his duty he will be punished for it (Stampp 1956). Slave overseers were authorized to whip the non compliant slaves while free blacks were monitored well by patrols. Escapees were either maimed of killed as slaves were at risk of loosing their family members to punishing masters according to Stampp. Slave-breeding was encouraged to encourage the economic interest of Southern planters for easy access to black workers to retain whole black families to work for them (Loveland 1986). As a backlash to the Southerners who mistreated their black slaves, many Southern blacks fought for the Confederate cause as a patriotic duty in part and as slaves in full. Yet for many who knew and acknowledged the Northerners cause, most Black soldiers in the Confederate states fled to the Northern lines and fought with them. The slave’s knowledge proved important in winning the war as their familiarity became an advantage for the Northern regiment. V. Life after the war When the American Civil War broke out in 1861, it heavily marked the end of slavery and thereby freeing nearly four million slaves in America (grant 2001). But the history of unfair treatment of the US on its own people easily portrayed hypocrisy on its citizens as Blacks remained objects of racial discrimination. It goes into reason that politicians used their might to support the rich sectors’ relevant refusal to grant equal rights to blacks. Another point of discussion was the political agenda behind the support for the anti-slavery campaigns when civil rights and voting rights became an important issue. Granting the Black community access to their own rights would naturally mean higher pay for the earners and lower profits for the capitalists. While supportive of the anti-slavery, political leaderships, not wanting to loose the support of their corporate and rich allies despite knowledge of unfair treatment would seek to ignore such acts. Such was the extent and tentacles of power used for gains that demean the spirit of the Declaration of Independence (Hartz 1955). V. The fight for equality for the next 100 years As a wave of democracy rose to deafening heights, Black struggle for acceptance rose to free them from the binding ties of slavery (Markoff 1996, 163). Although slavery was emancipated, marginalized sectors continue to insist on freedom from mockery and racial segregation based on skin color (Loveland 1996). Struggles continued as schools in the South refused to adapt to integration that led to riots commandeered by the blacks held in opposition against the whites who refused desegregation and tolerate intimidation and murders led by its famous Ku Klux Klan movement (Zinn 2001). Few of the KKK’s activities received massive media attention until the murder of a 14 year old Emmet Till in 1955 that led to a confrontation against issues of racism. As women gained equal rights in 1960’s, racial discrimination slowly ebbed that gave way to several centuries of struggle fr the blacks to gain a state of freedom. VI. Conclusion Why slavery had to be ended by extreme force? If it were probably left to the government the rights of the ordinary slaves would have been left as it was. Heavy opposition and criticism did not bring an end to slavery. Even the national government who endorsed anti-slavery Republicans into office to resolve the issue was most of the time indecisive. The slave- owning southerners and the anti-slavery northerners could not see eye to eye on the ultimate extinction of slavery. In the 1850’s open hostilities were already brimming on several states which finally triggered hostile actions. Although many favored and sought some sort of a compromise, the stronger point of rejection for one was triggered by fear that a conspiracy is threatening to bring down the American republic. Disagreements arise to a crescendo as political parties split and Lincoln’s war goals came into light to solve the problem by means of force when no alternative action could be seen to solve the conflict. Greed for power was the root of such warfare nurtured among many that sought to restrict freedom and pursued rampant acts of discrimination. Such tentacles of power used for corporate gains demean the spirit of independence in this nation’s history. Bibliography Cartmell, Donald. 2004. The Civil War Up Close: Thousand of Curious, Obscure and Fascinating Facts. Career Press. Colley, Thomas. 1859. Civilized America. Bradbury and Evans. Edge, John T. and Downs, Tom. 2003. New Orleans. Lonely Planet. Forten, Charlotte L. 2000. A Free Black Girl Before the Civil War: The Diary of Charlotte Forten, 1854. Capstone Press. Grant, Donald L. 2001. The Way It was in the South: The Black Experience in Georgia. Atlanta: University of Georgia Hartz, Louis. 1955. The Liberal Tradition in America: An Interpretation of American Thought Since the Revolution. New York: Harcourt. Jordan, Ervin L. 1995. Black Confederates and Afro-Yankees in Civil War Virginia. Virginia: University of Virginia. Loveland, Anne C. 1986. Lilian Smith, A Southerners Confronting the South: A Biography. Baton Rouge: Lousisiana State University. Markoff, John. 1996. Waves of Democracy: Social Movements and Political Change. Pine Forge Press. Stampp, Kenneth M. 1956. The Peculiar Institution: Slavery in the Ante-Bellum South. Survey Tocqueville, Alexis. 1969. Democracy in America, eds. J. P. Mayer, trans. George Lawrence. New York: Harper Collins. Zinn, Howard. 2001. People’s History of the United States. New York: Harper Collins.

Process Design

Riordan is a leading future 1000 manufacturing company that is an industrial leader in the field of plastic injection molding (Riordan, 2004). Riordan Manufacturing China plant acts as a decentralized unit of Riordan Manufacturing (Riordan, 2004). I have created a proposal package that will address the new process design that focuses on all phases of manufacturing the electric fans from determining the number of parts and components to the materials needed in production. It will include a new process design for manufacturing Riordan electric fans. The proposal will incorporate an analysis of the current production process. This analysis of the process design will provide information to remove bottlenecks. The production forecast will encompass the implementation plan of lean production, which will include a Gantt chart. Finally, a cover letter that details the coordination of aggregate operations planning and TQM processes. Material Requirement Planning (MRP) The Riordan Manufacturing China plant has applied the material requirement planning, which encompasses controls systems from the order entry through scheduling and inventory control. The MRP system is used to schedule materials, parts, and components for raw material that should be ordered or produced. The MRP provides the China plant with information about what is needed to complete a specific number of units during a specific period. The present process of the Riordan Manufacturing electric fans is located primarily at the China plant. Riordan Manufacturing purchases the polymer plastics from local distributors. The China plant uses the material requirement planning to determine the quality and timing of the assembly units. The raw materials are first received at the receiving department. These materials are drawn upon for production in the molding process to produce fan blades and housing. These finished goods are stored in a finished good stockroom. Individual buyers and contracted third parties pull inventory from the finished good stockroom. Trimming from the molding department are used to make other products. Inventory, which has been sold, and ready to be shipped are transferred to the package department. Finally, the shipping department packages the electric fans for distribution. Riordan Manufacturing needs to consider the supply and demand during the electric fan production process. Currently, Riordan is only experiences a 93% customer satisfaction in delivery of the electric fans in a timely manner. New Process Design The current bases for Riordan Manufacturing China plant operation is the quality and quantity of electric fans produced. The inventory based on forecasted production is stored in the finished good stockroom. The forecasted inventory has not been an accurate measure of the stock that Riordan should have on hand to meet the customers demand more than 93% of the time. The new process recommends that Riordan seek out additional manufacturers of electric motors in addition to its current supplier to increase the likelihood of possessing adequate inventory in stock. This new process will increase the efficiency of their scheduling and delivery. The stock on hand will be slightly increased but a reduction in polymer plastics would help offset the cost of increased inventory. The China plant can reduce the polymer plastic because the buyer can obtain it from a local buyer. Supply Chain According to Chase (2005), â€Å"Supply chain is applied to the total system approach to managing the entire flow of information, materials, and services from raw suppliers through warehouses to end users† (Chase et al. , 2005, p. 406). Riordan China plant should reconfigure their supply chain process to be more competitive and marketable. By reconfiguring how they are linked to their suppliers could provide Riordan with the competitive advantages, which have been shown to be the characteristic of successful companies. Like many other companies, Riordan can achieve significant competitive advantage by the way they configure and manage their supply chain operation (Chase et al, 2005). Riordan should consider outsourcing as a one means of improving the supply chain. Outsourcing is an approach to push the responsibility and decision making to other companies, which are a part of several components of the supply chain. Company’s find that outsourcing can provide some relief to a company whom is experiencing a shortage of resources. Outsourcing could allow the company to focus on the core process of the business while providing the flexibility needed during varying demands. Supply chains management concentrate on inventory processes to complete the orders that are requested (Chase, 2005). The movement toward a just-in-time inventory system (JIT) could provide Riordan with continuous improvement in efficiencies to its fan production process. Riordan will take the stance of eliminating all cost that does not add value to the product. The China plant will be able to have their parts arrive at each workstation at the optimal time to complete the process in a more efficient manner. Riordan will establish areas in their production that are linked, which will provide a beneficial balance of flow of material throughout the production process. Production Forecast The production forecast for the China plant accounts for both the electric motors and plastic polymers, which are essential components of the electric fans. The inventory for the electric fan is projected by taking the average sales over the last three years, which is used to project the fourth year. Riordan Manufacturing assumes history will repeat itself within manageable units (Riordan, 2006). Riordan Manufacturing has not forecasted their scheduling, production, and delivery effectively. Riordan should consider the implementation of lean production to establish an optimal price while reducing cost and waste. Implementing a lean production process is ideal for the China plant because the concept states that nothing produced until needed. Developing closer relationships with the suppliers could result in a reduction in the delivery time. The implementation of lean production is considered a good strategy to respond to the market needs. Implementation Plan Riordan will need to begin by developing a production plan that specifies what the customers’ demands are. The forecast of future demands will need to be established. The implementation of the just in time lean production system will be the bases for the forecast. Production planning includes decisions that will affect production and inventory. Riordan current labor force could be affected with implementation of the new process design. Riordan plan implementation will begin with the formation of the project teams. The team will be establishing the tasks and duties. The teams will choose which tactic, tools, and software that could be utilized such just-in-time inventory and MRP software packages. The final task will be troubleshooting and quality control. Riordan will need to identify any problem or bottlenecks in the process that need to be addressed or redesigned to establish the more optimal outcomes. The new process will allow Riordan to achieve its goal of at least 99% customer satisfaction from the current 93% customer satisfaction.

The use of progress monitoring can help provide educators with a Essay

The use of progress monitoring can help provide educators with a valuable tool to improve their own teaching - Essay Example According to Thomas (2010), the several types of assessments used in progress monitoring can provide a substantial amount of information regarding the status of the students’ knowledge, skills and abilities. In the TRI model, progress monitoring serves different functions at each tier as described in the following section. Tier 1 of progress Monitoring: In this tier, progress monitoring procedures serve critical functions. According to Thompson and Morse (2004), proactive assessment is, usually, done at least three times annually and is used as a general screening procedure for all students. In this tier, screening helps to identify vulnerable students by making a comparison of their performance relative to a measure criterion. According to Shane and Mathew (2007), progress monitoring helps to show a student’s performance trend over time and to determine whether the student’s performance is appropriate in the effective curriculum. Tier 2 of Progress Monitoring: Thompson and Morse (2004) posited that the objective of progress monitoring is to gauge the extent to which intervention is effective in assisting learners at an optimum rate. In this tier, timely decisions about student progress are essential for long-term achievement (BEESS, 2008). Progress Monitoring in Special Education: According to Fuchs and Hintze (2006), progress monitoring is also crucial in special education. In the first place, it provides systematic and reliable information which can be used to meet the student’s individual needs (Fuchs and Hintze, 2006). In addition, progress monitoring is a requirement of the individualized education program and provides information about student progress toward short-term objectives and annual goals. There are diverse procedures to progress monitoring employed by teachers for student evaluation. According to BEESS (2008), the two main methods of progress monitoring used are mastery monitoring and general outcome

Poverty ( Global Issue) Research Paper Example | Topics and Well Written Essays - 1250 words

Poverty ( Global Issue) - Research Paper Example Now how does it affect the world in large? It creates a chaos, in the form of increased number of immigrants (legal and illegal both) in developed countries, increases crime rate, hinders globalization process due to instable situation of the underdeveloped country, produces inflation which reduces buying power and consequently encourages corruption, becomes an active cause of decline in literacy rate due to the need of every individual to earn living, increases disease due to inadequate health care facilities and above of all increases the death rate, which is a communal aspect of concern for all the nations to ponder over and work towards its elimination. Poverty means people living their life in very low conditions lacking basic necessities and services for quality life; for example: proper housing, clothing, food, water, education and health care facilities. Poverty is inevitable to any country, but third world countries or under developed countries like Congo, Liberia, Uganda, Z imbabwe, Malawi, Ethiopia, Afghanistan and Mali are extreme poverty stricken, where people lack basic needs like food, water, shelter and struggle throughout their life to make the ends meet ("20 Poorest Countries In The World"). However, developed countries like UK, Canada and Australia have also faced poverty to some extent after the global economic recession. Even the wealthiest country has areas where people live low standard of life, but they are secluded; like ghetto areas. Where, they are seen as nomadic homeless, deprived suburbs, street children, jobless people or as aboriginals. Thus, it’s a relatively mild type of poverty, where they receive aid for their basic necessities from the government or from social services at some point. People suffer from poverty either due to unfortunate incidents like loss of financial means, un-payable debts and due to incurable diseases or due to their pre-existed environment of paucity of basic needs (Lu?sted, p.12). Hence, every hu man requires four basic requirements like food, hygienic water, shelter and health care facility as his basic right to life, which if lack then he/ she is bound to be struck with poverty. Facts on Poverty: Approximately 3 billion people around the globe live on $2.50 per day and almost 1.3 billion spend their life in intense poverty and live on $1.25 per day. Due to the abovementioned ratio of earning and consumption of poverty stricken people, 1 billion children live in poverty and around 22,000 die every day due to it (Shah). Among other causes, scarcity of food, sanitation and clean water is a major cause for increased death rate among children around the world. Lack of drinking water and food shortage has been described as a major cause for increased death rate in the world by World Food Programme, which has increased death rate among children more than malaria, HIV, and tuberculoses. About 870 million people do not receive sufficient food and around 165 million children growth is affected due to continual malnutrition. Due to unhygienic condition of water diarrhea and pneumonia prevail especially; among young children, taking the lives of 2 million children each year, who also lack basic services to health care facility due to poverty (Shah). Outcomes or consequences of Poverty: Poverty causes drastic consequences in any society. Hence, these can comprise of hunger, prevalence of diseases, increase in population, overcrowding and undernourishment.

Case analysis( Global business) Essay Example | Topics and Well Written Essays - 1250 words - 1

Case analysis( Global business) - Essay Example As a result, the price of ENTel was one of the less price paid for any telecommunication firm across all the developing countries. Furthermore, the privatization of ENTel resulted in legal duopoly as this would allow two companies to manage the entire telecommunication services. Later on, certain more subsequent events have changed the Argentina telecommunication industry. Sprint offers a wide range of wireless as well as wireline communication services to its customers including business and government users. The ‘Sprint’ tradition started off with the establishment of Brown Telephone Co. by Cleson Brown in the year 1899. With the introduction of long distance service, Sprint was able to seize the opportunity with offering its customers the long distance services; that was way back in 1986. In the year 1990, the company went global with its global subsidiary forms to market the international public data network services. In the year 2004, the company merged with another leading telecommunication firm Nextel leading to Sprint Nextel which aims to be no one in customer experience. As of now, Sprint is going to market its EVO 4G in Argentina. This analysis is done to evaluate its probability of success in Argentina. This would be done evaluating the company’s success in US, product attributes and the prospective barriers which can on the way to success. A conclusion would be fetched from the entire analysis. As in US, at the end of the year 2010 the organization has catered over 48.9 million customers. The organization is known for its impressive success in developing, engineering as well as introducing innovative technologies. The company is the first national carrier in US to come up with wireless 4G service, providing mobile data services, prominent brands including Virgin Mobile USA, Assurance Wireless Boost Mobile. Furthermore, the company has also offered instant national as well as

Business Development and the Nature Globalization Essay

Business Development and the Nature Globalization - Essay Example These tasks involve sales, marketing, as well as the development of suitable and reliable strategies for the business organisation. The attention of all businesses should be directed towards the establishment of marketing teams with suitable strategies as well as focus on business expansion. Globalisation is all about expansion; hence, Avny (2006) believes that business entities are obliged to embrace the concept in order to achieve immense expansion and generate significant revenue for its self as well as national growth and development. Globalisation, as earlier noted is a product of human innovation and rapid advancement in technology. Technology presents business organisations with numerous opportunities that can be pivotal in the success or rather development of a business entity. The frequent identification of these opportunities presented by technology makes it possible for these small business entities to expand and reach international markets and as a result bring in more in come. Thus, Todaro and Smith (2009) opine that business development’s major role is to help firms identify and take advantage of the emerging market opportunities. The Nature of Globalisation Among the phenomena worth taking note of across the last period of the twentieth century is globalisation. By itself, it carries significant importance both in developing or what are referred to as Least Developed Countries (LDCs), and developed nations across the globe. The process’ emergence and expansion can be credited to the advancements made in the transportation sector, communications as well as the rapid technological advancement towards the end of the twentieth century and into the twenty first century (Avny, 2007). The advancements made have helped in the reallocation of human... This essay approves that the growth and development of infrastructure like roads and communication lines have resulted in the reduced intervals between the travel times taken from the production and or manufacturing point to destination and or sale points enabling more countries to take part in the trade. The growth of these activities has seen more opportunities arise for the development of business entities which has been a credible contributor to the advancement in the economy of LDCs. It is easy to see the amount of similar products that are flooding the world markets in the contemporary world; an indicator that the world is moving in the direction of becoming a one-village market and or community. According to Birdsall, Rodrik and Subramanian, these developments result in the fast growth and development of these nations’ economies due to the increased multinational trade. The activities involving movement and or exchange of capital included indirect and direct financial i nvestments in least developed countries (LDCs) with the aim of raising the incomes and or revenue of the countries. The local businesses and or industries are required to meet international standards as a requirement of globalisation and as a result some are forced to merge with other multinationals in order to increase their operations. This report makes a conclusion that globalisation is an evoking concept that still is opposed by an ideological minority unable to deny the benefits associated with globalisation knowledge with respect to development of businesses as well as national economies. The few who view globalisation as some form of capitalism should drop the idea and embrace the concept as a major factor in business development.

Stem Cell Research and ethical issues Essay Example | Topics and Well Written Essays - 2250 words

Stem Cell Research and ethical issues - Essay Example Ethical issues are those that ask us to consider the potential moral outcomes of stem cell technologies, Legal issues require researchers and the public to help policymakers decide whether and how stem cell technologies should be regulated by the government and Social issues involve the impact of stem cell technologies on society as a whole. While stem cells can be derived from aborted fetuses and even adults, the best source for stem cells is the small clump of cells that compose the early zygote only a few days following conception. Stem cells can be extracted from very young human embryos -- typically from surplus frozen embryos left over from in-vitro fertilization (IVF) procedures at fertility clinics. Therefore, to best investigate the latent possibilities inherent in stem cells, scientists prefer to choose the approximately 100,000 "excess" frozen pre-embryos that are "left over" from earlier IVF attempts. Now, the question arises whether it is ethical to allow the destruction of pre-embryos to obtain stem cells for research that may some day save thousands of lives Whether life for those already existing should be improved at the seeming expense of a possible human life that has just come into being While many ethical issues arise, the key one is whether pre-embryos are included in the prohibition of abortion. T he consensus thus far is that it an embryo is not protected by the limitations on abortion until it is implanted in a woman. Nevertheless, many Rabbis oppose the deliberate creation of pre-embryos for the purpose of their destruction, as this would cheapen the value of human life. The halachic process offers fascinating insight into all areas of ethics, including biomedical ethics. Early stem cells have the ability to differentiate into every cell of the human body, potentially forming an entire fetus. However, by manipulating the conditions and controlling cellular differentiation, research has been able create replacement cells and organs, potentially curing illnesses such as diabetes, Alzheimer's disease, and Parkinson's disease. Stem cell is a primitive type of cell that can be coaxed into developing into most of the 220 types of cells found in the human body (e.g. blood cells, heart cells, brain cells, etc). Some researchers regard them as offering the greatest potential for the alleviation of human suffering since the development of antibiotics. Over 100 million Americans and two billion other humans worldwide suffer from diseases that may eventually be treated more effectively with stem cells or even cured. These include heart disease, diabetes, and certain types of cancer. The ultimate promise of stem cell technology would be to combine it with cloning. Take for instance, a patient dying of liver failure whose cell is cloned. Instead of allowing a cloned cell to develop into a fetus, it could be subjected to conditions where it would differentiate into a genetically identical liver. If this liver is allowed to "grow" to maturity, we could offer the patient a liver transplant without the risk of rejection and without the need for anti-rejection drugs. Those who believe that human life begins at conception-and who also regard activated eggs as morally equivalent to human embryos-cannot ethically approve therapeutic

Humanities- World Cultures (Week 3) Term Paper Example | Topics and Well Written Essays - 250 words

Humanities- World Cultures (Week 3) - Term Paper Example Various forms of Art that depict history, including war, have also been used for many centuries by various cultures. One of the world’s best examples of this is the Bayeux Tapestry, dubbed the world’s first comic book strip, which depicts the invasion of England by the Normans, led by William the Conqueror. Many times history is presented to the world by the victors of a conflict, and it is for this reason that it is very likely that the Bayeux tapestry was portrayed from the Norman perspective. There are many examples of this form of propaganda which is still being used today. For example, Ronald Maxwell’s God’s and Generals, which depicted the American Civil War from a Confederate soldier’s point of view, portrayed the Confederacy as God-fearing, morally sound, Christian people. The bias presented in the film is also evident by the fact that there are very few scenes that actually deal with the issue of slavery. Architecture is another example of religious expression in art form. The Chartres Cathedral, which was constructed during the 12th century, displays some of the greatest examples of stained glass windows in the world.

Project work, Quantitative methods Assignment Example | Topics and Well Written Essays - 1000 words

Project work, Quantitative methods - Assignment Example In fact this is the standard mathematical treatment, especially for mathematical software that does not have input filtering capacity. As the code is presented, users can extend it to suit their individual needs (Wright 2007). 3) Yes. From the values on confidence intervals obtained in section (3) regarding the proportion of subscribers with home broadband, 62% of the respondents answered in the affirmative. At least 57% of all the subscribers have home broadband, and it could be as high as 67%. These are favorable statistics for the venture. Yes. To make the conclusion we refer to the confidence intervals gotten from section (3). The percentage of subscribers who have children, who would in turn require the educational software is 53.4%, with a lower confidence value of 48.6% and an upper limit of 58.2%. this is approximately at least half of the number of subscribers, a favorable percentage. Proportion of men among the subscribers is: 229/410 = 55.85%. The ratio of men to women among the subscribers is 56: 44, which would suggest a fair distribution of articles relating to each gender group. The average age is 30.11 according to the sample, a value that could fall lower to 29.72 years, and a high of 30.5 years for the entire population. This shows that the majority of the subscribers are in the youth

The Phoenix hospital Essay Example for Free

The Phoenix hospital Essay The Phoenix Hospital has asked me to create a computer application to replace the existing manual one. In this system patient details have to be kept and information about borrowing of equipment. Records must be kept of what equipment has been borrowed, by whom and when, and also if any equipment is not available because it is being repaired. Aim My aim is to successfully create a database for the hospital, which they can4 use on an everyday basis. The database will need to: Ability to store details of equipment. Item code to identify the item and the type of equipment.   For each piece of equipment it must find:- whether it is available, being repaired or out on loan if on loan, to whom and at what address or ward number if on loan, when is it due to be returned or the loan renewed if being repaired, when was it sent for repair   Produce a hard copy of the above information for any piece of equipment.   Equipment is lent out for a 6- week period, this can be renewed for periods of 6 weeks.   Patients may have more than one piece of equipment on loan at a particular time.   At any one time, about half the equipment will be out on loan and 1 or 2 pieces will be in for repair. Names and addresses of patients are to be invented. Ward numbers are W1- W10. At the end of each week, a full report of the location of all equipment is to be produced. If equipment is due for return or renewal during the following week, that patient will be contacted. There is a standard letter for this purpose. Design Definition of Data Requirements I need to design tables, forms and queries which will enable me to meet the above aims. Record Structure Patient Table Field Name Data Type Field Length/ Format Validation Rule Input Mask Patient id AutoNumber Long Integer Title Text 5   Forname Text 50- Surname Text 50   gender Text Loan ID Number Long Integer   Item ID Text 50 Returned Yes/No   Figure 6 Loan Table Record Structure Design of Forms Patient Form Figure 7 Design of Patient Form Equipment Details Form Figure 8 Design of Equipment Details Form Welcome Screen Form Figure 9 Design of Welcome Screen Repair Form Figure 10 Design of Repair Table Design of Reports Locations Report Figure 11 design of Locations Report Equipment on Loan at End of Week Report Figure 12 Design of Equipment on Loan at End of Week Report Security and Integrity of Data Security and integrity are very important aspects of a database. I have made sure the database is secure from hackers, thieves and from general mistakes messing up the system. Security can be done using passwords to keep out people who shouldnt access areas. There are different levels of access rights these are read-only, Read/Write and No Access. Backup can help keep hold of important data in the event of the system being destroyed. Therefore the more frequently that backups are done the better. Integrity will minimize the amount of errors going into the system. Validating data in the database will help keep it in good working order and make it easy to search for data when needed.

The vulnerable stage Essay Example for Free

The vulnerable stage Essay Considering that young adults in the developmental stage is considered by Kolberg to be in transition from level I to II, and that it is in this stage skills in consensus and social communication is in a rapid stage of development. Conceptual of relative social orders either accepting or rejecting conventions is becoming apparent. True there is level III which is abstraction and definition of universal principles such justice and ability to identify possible social changes, this may or may not occur. There may be a rejection but without an appropriate abstract conceptualization appropriate to the level and conflicts are not thoroughly processed. In effect we can see a cross road in a young adult’s social path or gaining of experiences. One path leads to the social integration along the moral stages as described by Kolberg and a path of rejection and hence alienation from the social mainstream. Deciding to do something as drastic as suicide is not only due to alienation which is the first risk situation but could be reinforce by experiencing someone close committing suicide or what could be a manifestation of Bandura’s modeling. We take note that if two situations combined could result to greater alienation, e. g. losing someone means minus one in the primary grouping to which an individual belong, which could result to greater alienation. There is also observation such as history of mental illness which could be taken as indicator of a possible high risk but nonetheless, strong primary group support could make the recovery less painful, lesser stigma. The nature of primary groups of adolescent also shows some strain, family values or social perspectives also changes and peers as it suggest were also adolescents with their characteristic grappling for their own sense of inner and social order into which they could model their life. The youth is a transition stage, of differentiation to individual inclinations and most important they could be open to ideas which may be far out or improper at their level of psychological and emotional maturity. The Internet explodes information and opened up access even to the young but without supervision or social processing involving the previous generation. Thus the youth are exposed to for example, pornography, violence and other beliefs and concepts which may not be appropriate to capacity of the youth to process in their own. We take note that ratiocinative amplifiers of aids to thinking included ideas, beliefs, concepts or ways which are open for experimentation by the youth. In such an open knowledge societies, the model or reference groups are necessarily fluid. It could be argued that attaining stage 4 of level II in Kolberg’s moral stages model may strengthen the individual enough as stage 3 of living according to certain ideals or consensus requires certain level of intellectual and emotional maturity hence a higher level of abstract conceptualization and possibly greater appreciation and usage of the amplifiers to become a more productive individual. But regression is possible especially in extreme social cases and exacerbated by the lack of support system. What is clear at this time is there are social factors which prevents formation of risk situations and there are factors which encourages self annihilation.

Chinese and Western Culture

Chinese and Western Culture I am going to start a series of discussions on cultural differences between Chinese and Western culture. Please keep in mind that I am not saying that all Chinese are like this or all Westerners are like this; I am talking only in generalities, referring to broad patterns. Obviously, there are many differences in specific individuals; and particularly as the rapid pace of development and change continues in China, the younger generation will tend to have significant changes. Nor am I saying that one way is good, and the other is bad; I personally believe that both sides have their strengths and weaknesses. But I believe that these are interesting topics for discussion, and can improve understanding and communication on both sides. Different nations have different cultures during the long developing history. Various cultural factors resulted in different language forms. According to observation, analysis, and study, the discrepancies between the Chinese and Western culture include culture of allusions, of numbers, of colors, etc.. It is an important issue to understand and handle the relationship between culture and language while translating English idioms. Meanwhile, language is not only the cultures important content but also the carrier of culture, so culture and language are a whole. Since different culture gives rise to alternative language structures, while translating, you must know its fundamental cultural obstacles, and then you can do translation more correctly and suitably. I.What is cultural difference? There are many meanings of the word culture. Sometimes, we say that people who know about music, art, and literature are cultured. However, for anthropologist, the word culture has a different meaning. To an anthropologist the word culture means all the ways that a group of people think, feel, art, and dress. The Longman Dictionary of Contemporary English gives such an explanation of culture: the customs, beliefs, art, music, and all the other products of human thought made by a particular group of people at a particular time. Different nations hold different cultures. For instance, full moon symbolizes jubilation and reunion in China, and a bright moon in the sky makes people feel quiet and at leisure. Ideas of beauty differ from one culture to another. For example, the Flathead Indian of North America used to bind the heads of babies between board so they would have long sloping foreheads. In the Flathead culture, long sloping foreheads were beautiful. Other cultures might think that they are strange-looking and unattractive. For another example, when people die, different cultures deals with their bodies in different ways. Sometimes bodies are buried. Sometimes bodies are buried under the ground. In many cultures in the past, people were buried with food, weapons, and other things that might be useful in the next life. For instance, the ancient Egyptians buried people with little human figures which were from clay. This clay figure were intended to work the death person in the other world. From these examples, we can see that cultures are quite different from one country to another. It is brief that different people do the same things or consider the same things in different ways. Every country own itself cultural, cultural is countrys soul and its place of origin. In order to establish a good international relationship with others countries, so we are need to understand their cultural and find their differences with our country. Because With China entry the WTO and will hold the Olympic Games in 2008, the relationship between China and Western in politics, economy, culture will become more and more close. It is undoubtedly that the etiquette will play an important role in this process. To the definition of etiquette, China and Western have a different understanding. As Chinese thinks that the etiquette is the common behavior standards that all the members must obey, and its purpose is to keep the normal living order of the society. In ancient China, a famous philosopher thinks that etiquette is a principal to deal with the relationship between man and supernatural beings, man and ghosts, man and men. There are also many words about etiquette in English, therefore we need to understand the Chinese and western cultural differences. Culture is an integrated development course, whose soul is the cultural concept or idea. The author tries to study the cultural difference between Western and Chinese culture from the perspective of economical ethics and draw the conclusion that Chinese should critically assimilate Western culture and inherit traditional Chinese culture to create a new culture which fits the needs of the new era. The differences between Chinese and Western social initiatives First, by the family of the impact of ethical conduct, the Chinese people always put yourself in a group (ethics groups) to look at themselves in order to determine their own initiatives, bad sequence style.Only targeted by Professor Fei Xiaotong said, in such a poor sequence style, the individuals behavior so self-centered, but it only shows the starting point of individual initiatives.Indeed the basis for such a move from the starting point is on the basis of ethical conduct.Therefore, in China, the individual is basically digestion among the group.Group is the purpose of individual existence, but not the means.Groups of ethical conduct ordered, probably that group of patriarchal order that is the absolute ethical order.By the abstraction of rational conduct and the resulting impact of character and independence in the West, people always put themselves as a separate entity, the individual for their own survival and growth needs to unite to create groups and join groupsactivity.Ind ividual and group are mutually exclusive, is a Zuoquan connected.Although the unity of the individual in the group, but individuals are free to the balance of payments pursuant to Zuoquan groups.Although in order to achieve the advantages of the individual, the individual in the enjoyment of community empowerment must be accompanied by the group seriously, the implementation of the mission of the individual pairs of groups. Secondly, the family as a starting point of the structure of the difference sequence initiative, blood related initiatives has become an important frame of reference, by the Chinese peoples social initiatives have been given a dark mood of color In the social interaction or correspondence of the people first of all think about is the emotional intimacy of sexual, to consider the feelings of others on a thoughtful, considerate, and admire, that is, pay attention to human.Emotion and the Chinese people are Nanshe hard to leave, became the first requirement of life.China does not conform to the most is the indifference to human connection.In between in which people not only value the sentiment, but also sub-fur sentiment a letter, as long as with the emotions related to the incident will be hard to get much easier to handle more.Insinuation sets of feelings the Chinese people have become just as normal dealings consistent with the essentials.The emotional life, so that the formation of Chinese society, a humane society, but this has to society in the public and a moderate yield growth has brought endless variables.In the eyes of the Chinese people, whether private or public events, can all be factoring in the emotional front or modification.Law enforcement, the rules of human development, though should be a human face.In the West, as the ancient Greek philosophers, the human abstract, or because people go beyond the Christian right, people in the community initiatives either a rational as a guideline, or succumb to the call of God.Where the family connected, blood related, emotional connection is not the main peoples social initiatives, the only all thinking.This is important because of their emotional and non emotional drew a clear-cut between the boundaries, and boundaries of the two sides do not have to replace nature.Sentiment in the West essentially has been compressed into a very cramped area where, it is important the family is now living in the table. Cross-cultural communication, cultural differences, cultural conflict With Chinas gradual opening-up level of depth, Western society more and more people and things into our field of vision, in this case, the cross-domain, cross-ethnic, cross-cultural economic and social contacts will be increasing This provides us with many opportunities for contact and exchanges between the West, which for deepening our understanding of Western society is a good thing, but this is not a simple matter, because we are facing from the unfamiliar cultures and countries, ways of thinking, habits and behavior patterns with our very different people, in the process of interaction with the inevitable phenomenon of cultural conflict occurs. Western cross-cultural communication in the cultural conflicts that often appear inCross-cultural Communication in Chinese and Western cultural conflict occurs there are many, here we have it is impossible to describe, only the more common are listed in several. 1.1 The privacy of the conflict The Chinese concept of privacy is relatively weak, that the individual should be vested in a collective, together pay attention to unity and friendship, mutual interest and therefore I understand the Chinese people are often very willing to other peoples ups and downs, the other party is willing to frankly say so. The Westerners are a very good personal privacy, pay attention to personal space, too many people are reluctant to mention their own affairs, but also reluctant to allow others to interfere. Therefore, privacy issues on the two sides are frequent conflicts, such as: Chinese people tend to ask first met each others age, marital status, children, occupation, or income, in the eyes of the Chinese people it is an act of courtesy, but in the West the eyes of the view that these questions violated their privacy. 1.2 concept of time in the conflict Western concept of time and money concept is linked, time is money, the concept of deep-rooted, so they are very much value his time and of time in their lives often have done a careful arrangements and plans, and develop a good time to meet this woman habits. In the West, to visit someone, you must give advance notice or agreement, and explain the purpose of visit, time and place, it was agreed upon to proceed. The Chinese people belonged to more time to get used to the country, the use of time has great randomness, as Westerners are generally not as stringent as those according to plan, Westerners have often uncomfortable. 1.3 polite language in the conflict The Chinese emphasis on humility, in communication with others, the habit of humble have respect, and this as a virtue, it is a rich Chinese cultural characteristics courtesy of the phenomenon. Others praised us, we tend to be self-deprecating about it, in order to form modest and polite. Western countries have no such cultural practices, when they were praised, there will always am happy to say Thank you accepted. As the differences between Chinese and Western cultures, we believe that Westerners are too self-confident, without modesty; and when Westerners learn that the Chinese people who do deny others their own praise, or to hear their own deny their own achievements, even when their own derogatory worth a penny , would be very surprised that the Chinese people dishonest. 1.4 dining customs in the conflict Is known hospitality of the Chinese nations fine traditions. In the communication occasions and feast on the warm toast the Chinese people offering each other cigarettes are often each other. The Chinese banquet, even if a table filled with delicious food, the owner, he always used to say a few words, excuse me and other polite words. Sometimes the owner will use chopsticks to guests bowl Jia Cai, using a variety of ways to persuade customers more Chi cai more drink. In Western countries, people emphasis on respect for individual rights and personal privacy, so they will not do an imposing task. Dinner time, you will not be hard to bowl Jia Cai, Eat what you own, they would not use a variety of ways to persuade guests to drink, do not insisted until you have drunk. 2. Causes of cultural conflict caused by the phenomenon of inquiry Of conflict caused by the phenomenon of Chinese and Western cultures a variety of reasons, study its fundamental, it is because the two sides have different Chinese and Western cultures, different historical backgrounds, will inevitably bring about peoples thinking, behavior, and many other differences, or even conflict, here we come specifically look at What are the main reason. 2.1 The differences in thinking patterns Culture will affect peoples views and understanding of the outside world of things, different countries have different cultures, so there must be differences in thinking patterns, which is in the Eastern and Western culture has been particularly evident among. Western cultures focus on logic and analytical thinking, while the Oriental culture of thinking is to show integrity intuition, which is also the characteristics of traditional Chinese culture and thinking. Because of this the impact of traditional culture, Chinese people are often special attention to intuition and pay attention to recognize the process of experience and feeling, often in exchanges of experience and feeling to this to have relieve people. Compared with the Western mode of thinking, the Chinese people of this mode of thinking has obvious broad and vague nature of the passage of time, will develop a mindset that can be interpreted as recognition and to simplify the classification of things outside the process of perception. In essence, mindset, often ignore the individual differences of things, exaggerate a particular social group associated with the other cognitive attitudes, often with emotional and accompanied by a fixed creed. In all the set, some fixed potential is correct, while others are wrong, will directly affect the cross-cultural communication, resulting in communication failures. The specific meaning of a code of conduct refers to socially accepted by the ethical standards and codes of conduct, simply, is to tell people what to do and not do as a norm. People of different cultural background in communication, we often occurs a phenomenon is to apply its own code of conduct for the society to determine the reasonableness of each others behavior, due to differences in norms of both sides, often misleading, offensive or even worse results. For example, tapping the Chinese people, said the head of a child in a friendly, while in Western countries, this is a great lack of respect for the practice of children, parents would have very angry. So, in a cross-cultural communication is able to correctly identify and apply a code of conduct is to ensure the smooth progress of cross-cultural communication an important factor. To safeguard the smooth progress of cross-cultural communication, we must understand each others codes of conduct, in particular, what conduct is pr ohibited, the best way is to follow the principle of Romans do. 2.3 The values of different Peoples communicative competence is the process of socialization produced inevitably and values together. Every culture has its own unique value system, this system can help people distinguish between beauty and ugliness, good and evil, this is the peoples philosophy of life, moral standards and code of conduct. But it can not be divorced from the specific culture of the existence of criteria for judging every culture is different, this culture that it is good, another culture may think that bad, but they are in their own culture, and their existence within the system is reasonable, must not be understood as a standard of value is advanced, while another standard of value behind. In Chinese and Western cultures, for example, in Chinese culture, people respected modest chirye, the pursuit of adaptable and do not like assertive or aggressive, and social trends are often blocked too prominent individuals, are the so-called line above the masses, people will be non of. In Chinese culture , the collective orientation of the dominant, the pursuit of personal development is seen as a serious individualism, is bound to be condemned. The Western culture is very much advocating individualism, adaptable is seen as a lack of entrepreneurial performance, are lazy, incompetent synonymous for society and individuals are not taken. Human-based thinking is rooted in their hearts, people advocating independent thinking, independent judgments, relying on their ability to achieve their personal interests, and that the supremacy of individual interests. 2. Comparison study from the perspective of Advertisement Language and culture are inseparable. Each nationals special culture mode comes out of the speech and behavior of that race by all means. They use their own language to record the things happened by them. The advertisement is a kind of manifestation of culture, its under the influence and restrict of local culture. National culture influences and restricts the development and expression of advertising language which is the core content of advertisement .advertising language contains and reflects the social culture. Language exists in the community and with the development of society and development, and culture among the definite role to play. A philosophy idea, thinking mode of race, the cultural mental state, moral concept, life style, customs and habits, social system, religion and faithetc, will produce a function to the advertisement language by all means. No matter how the advertising art develop, as long as it is a popular method of communication involved, it will never take p art from language , language will be the most important and effective communication tool. Advertisement through the performance function of language to describe the image of product, express the taste sensibility and make an introduction of related products knowledge lively and specifically. However, the current language is not merely the carrier of products; it adjusts tradition and modern culture factors to make them carry more contents richer than it. In fact, the advertisement language of the social culture reflection is easily comprehended and accepted by people, this can promote the effect of advertisement. Take cognizance of this, make great effort to discuss the inside relation of national culture and advertisement language, it has important function to create and design the advertisement language which matches the basic principle of advertisement expression and suites particular national cultural characteristic. Each advertisement language has its trace of social national c ulture, according to every nations thinking mode, mental characteristic, living custom, value judgment ,even the political belief, social system to consider an advertisement creation, in order to keep with native son taste, match native son mindset has already been earnestly practiced by numerous advertisement plan personnel. The influence of Chinese and Western culture on advertising language is various, The Chinese and Western advertising language also reflect the Chinese and Western culture in many ways. The company of American PG named its shampoo pert-plus in the United States, being named perjoice in the Asia, and its Chinese name is float soft to cater for Chinese market, and it can explain a problem very much. Owing to the differences of Chinese and Western culture, the representation form of Chinese and Western advertisement is diverse, advertising language also manifests different culture value and thinking mode. As the culture background, customs, behavior principle, life style of Chinese and Western have great distinction. Therefore, every countrys advertisement businessman will think over the culture background of consumers. The aim of the paper is to lay out the influences to by comparing Chinese and Western advertising languages. II. The relationship between culture and language 2.1 The concept of the language and culture Culture is the all and the one which consist by social behavior, art, beliefs, customs transmission through society conduct and all other products of human work and thinking .Language is accompanied by the creation of the human society, it is the direct manifestation of thinking. Language reflects the characteristics of a nation, which not only includes the nations historical and cultural backgrounds, but holds on the nations view of life, the way of life and thinking. Culture is diverse, language is also varied (Chen, 2000:20).When the nation as a language, living areas, economic life and psychological stability community appears in the history of mankind, language is deeply stamped with the brand of a nation; it is the most typical characterization of the nation and national culture. 2.2 The relations of language and culture Language can not separate from related culture to be independent. Some sociologists believe that the language is the cornerstone of culture-no language, no culture.From another aspect, language is affected by language and reflected the culture. Language is based on the historical and cultural aspects. The nations way of thinking, values, concepts, habits and behavior will affect aesthetic language development. The formation of a national culture, development and absorption ought to pass the language to achieve. Language and culture influence each other; we should try to understand language and culture and to learn them. Language is like a mirror which reflects the entire culture, and every nation has its own culture. Language as the carrier and idea of culture, its representation form is influenced and restricted by culture. Understand their unique cultural background to understand the language features. Only more exposure to foreign cultures, familiar with different language nationa l history amorous feelings, way of life, value and national psychology, open up their vision, learn more about the cultural and language differences. Culture promotes the development of advertising language, the language of advertising propagandize its culture. Chinese and Western advertising language has its own unique form of language which contain the beautiful scenery of language and culture. The charm of the language of instruction is fully displayed in the advertisement. Meanwhile, the Chinese and Western social and cultural knowledge which contained in language make us experience the infinitude delight .Chinese and Western advertising languages let us deepen our understanding of foreign countries, and bring to the world of cross-cultural exchanges 2.3 Culture of numbers and translation Numbers are used here and there so that culture of numbers has come into being. Cultures are carried by language, and there are differences between the English and Chinese languages. The differences her I will mention is not the one of the figures calculation or arrangement, but the different phenomenon of idioms composed of numbers displayed in the two different cultures. As far as Chinese culture is concerned, there are numerous Chinese idioms and idiomatic usages with numbers, we are familiar with them: ;;,;;;,( «Ã‚ »),etc. If you want to translate these Chinese idioms into English literally, the version will not be accepted by western culture. For example, translate into one eye sees it all clearly; into seven mouths and eight tongues; into three longs and two shorts; no one will understand what does it really mean. And in English culture, there exists culture of numbers everywhere, which deals with many fields, showing that culture of numbers should be paid attention to, too. seven is holy and mysterious number which is regarded as a lucky numbers, if seven or nine times any of the odd numbers, and your age is one of them: 21,27,35,45,49,63,81, you will be considered as the one who has a dangerous time. The seventh son of ones seventh son is always accepted as an outstanding. And what is more, there are many idiomatic usages with seven in English culture. For instance, how do you translate this sentence into Chinese: Seventy times seven did I take counsel with my soul. Some one will translate it like this: ,but the right one should like this: Here seventy times seven can be translated into which comes from the Bible: Jesus saith unto him, I say not unto thee, until seven times: but, until seventy times seven. From the above examples we can see that, either Chinese or English idioms with numbers, we should translate them freely for cultural differences exist everywhere. ?.The features of Chinese and Western advertisement Advertising, a kind of war as a modern business strategy and weapons, their purpose is commercial in nature, but its manifestations is a cultural and artistic.Emergence and development of advertising is the inevitable product of social development, the same time, is also a product of culture. Advertisement is the special performance of modern culture spirit. As a means of reflecting the reality, advertising language also is the component of culture. Advertisements adjust peoples activity or bring the society effect into play. Advertisement is a multi-language arts conveying information to people and using language for the carrier .Therefore, the advertising language should be simple and easily understood, fluency and clear, we should also pay attention to the rhetoric manner at the same time. Chinese and Western advertisement cited a variety of rhetoric to achieve the effect of merchandise promotion, and consumers are not consciously deepened the impression of the product after gaini ng the spirit edifying and enjoying aesthetic feeling, arousing peoples desire to buy it , such as antithesis, Hyperbole, Parody, metaphor, rhyme and repeatedly. Etc Owing to the differences of Chinese and Western culture, the representation form is diverse. Advertising language also manifests different culture values and thinking mode. Chinese and Western culture has large different culture background, customs, behavior conduct and way of life. Thus, advertisers will no doubt consider the demands of consumer through their cultural background. There I list some examples of advertisement to compare and analyze how the Chinese and Western national culture influence their advertising language: 3.1 Different Philosophy concept The Chinese nation has insists that the heaven and human units as the harmonious one. For example: something unexpected may happen any time, I have life insurance (The Peoples Insurance Company of China).This ad indicates that people are not afraid of accident because the people have insurance. The accident and insurance is a unit and are dispensable. That the business loves customs is showed in this ad and it will come to an agreement between them. At last the goal of the ad comes into truth. . But in western culture they insist the standpoint of pluralistic. They pay attention to diversity and changes of material, emphasis specially on the change and difference of the nature ,stressed that personal freedom, self-development and personal enterprise. The biggest different between harmonious and pluralists if that the pluralists is not limited. Look at this English ad:Olympus, No limits. There is little you cant be with the Olympus Zoom Lens Reflex series. The all-in-X cameras that wont limit your creative ability. (Olympus camera). The camera have one more features make photographs produce different then to reflect individual creativity is in the continuing development and is not limited in this ad. The advertisements show the ultimate challenge and seek freedom can greatly stimulate consumer desire so enthusiastic consumption. 3.2 Different cultural values-oriented Chinese cultural has a long history and the alcohol cultural is significant. To illustrate the quality of goods, they attempt to explain how long the water life by quotating the history. For example: (1) Legend quality, Century ZHANG YU.( ZHANG YU Tokay) (2) Tang palace drink, JIAN NAN CHUN (JIAN NAN CHUN Drink) Those two alcohols long history were given expression to only sentences, showing the deep feeling toward consumers, narrowing the gap between the products and consumers. The Western countries insisted the short term oriented culture; the main reason is the history is shorter than China. They dont do the business like Chinese who often use the factors of history and tradition, but use the strong and direct marketing strategy (hard sale), a product of the immediate results as a selling point. For example: go and get it at once, buy it , fit it well, take action right now, call now etc. is the common use in foreign ads . Value is the different views and attitudes of people regarding the matter. China is a traditional agricultural economy society, it is said that Chinese cultural system emphasized the collectivism and authoritative character, using the natural value orientation. This ad is a manifestation of this feature of Chinese culture: HUA LI killing mosquito tool-silence without mosquito dedication. This ad was excellent for using the partial tone of mosquito and listen. It builds the image of unknown to public dedication of products and corporation. To praises of the heroes of our community who quietly worked hard, this identity arouses the resonance in the minds of vast consumers. But in the Western capital society, individualism?equality and the dominant natural were the orientation ,they stress personality differences. This can be seen from many American ads products, there are many differences trying to explain from, even in the absence of any differences as well. In the United States ads, there is a popular phrase, it would be: to create different. For example: One airline painted the vivid colors on the airframe in order to catch peoples eye. In fact, the plane and service of other airplane company are not much different. 3.3 Different cultural psychology Advertiser often reflecting takes me the psychology and tries to appear the customers. Ads reflected the cultural psychology of language is quite common. Such as:1?congratulate to make a pile to welcome new year, have long luck Goldlion (Goldlion wearing advertisement); 2?WEI LI washing machine, dedicated to a mother. (WEI LI washing machine); the advertising language cater to the cultural psychology of Chinese, has persuaded function. Good fortune?salary?longevity ?happy and wealth were the symbol of Chinese traditional culture. Chinese have the psychology of hearing nice words, so many products related to the common use show menu of the family affection. For example: A lot of good luck, a lot of satisfaction (FU MAN DUO instant noodles) and A bowl nice glue ball round and round , a good reunion after eating (a advertisement of Chinese glutinous rice flour) are two types examples which emphasis Chinese value. In contrast, the Western culture takes more emphasis on independence and i ndividuality; their ads pay more attention to character display, ideas and humor. Kodak film and your family happiness Is a popular advertisement in Chinas market, but its ads in U.S is a picture of one boy holding ponchos in one hand, and the other standing on a sword with the statements. He just killed his last dragon. Kodak keeps happiness for Chinese, keep the feat for American. The whole world has a common human emotion, such as kinship, friendship and love, but

Global Warming Essay -- Greenhouse Effect Climate Change

Global Warming This essay has problems with format. Global Warming is a result of the greenhouse effect. The greenhouse effect occurs when gases such as methane, carbon dioxide, nitrogen oxide and CFCs trap heat in the atmosphere by acting as a pane of glass in a car.  ³The glass ² lets the sun light in to make heat but when the heat tries to get out the gases absorb the heat. Holding this heat in causes heat waves, droughts and climate changes which could alter our way of living. The main gases that cause the greenhouse effect are water vapor, carbon dioxide (CO2), and methane which comes mainly from animal manure. Other gases like nitrogen oxide and man made gases called chloroflurocarbons get caught in the atmosphere as well. The decay of animals and respiration are two main but natural sources of carbon dioxide. In my opinion we people of the whole world should try and slow down the emmission of greenhouse gases and/or find ways to balance the gases so the climate doesn't change so rapidly. If it did we would be forced to adap t to the new climate that we brought upon our selves. If we had a international cooperation to put a damper on the production of chloroflurocarbons and slowed down the use of fossil fuels it would dramatically slow down the process of "global warming." Over the last 100 years the global temperatures have been increasing slowly but steadily. Since 1980 the temperature has risen 0.2 degrees C (0.4 degrees F ) each decade. Scientists predict that if we continue putting the same amount of gas into the atmosphere by the year 2030 the temperature will be rising as much as 0.5 degrees C (0.9 degrees F ) or more per decade. Over all the global temperature could rise anywhere from 5 to 9 degrees over the next ... ...mosphere. Every country will contribute by donating money. Each country would be required to give 0.01 of their GNP to this committee. If they refuse they will be boycotted and nothing will be sold to them by the participating countries. Global warming is a big threat to our nation and the world. If we do not act now, it may be too late. Of course, there is no sure way of telling if there actually is a greenhouse effect, but let ¹s not take any chances. Look at what is happening to this world, and you will see that there is a pollution problem. There are steps being taken at this moment to reduce the gases put into the air but it still isn't enough. We need to cut back more by taking a few easy steps. Plant a tree, or take a bus to work instead of driving your own car. Those things may not seem like a lot, but if more and more people do it, it will make a difference.

Privacy Rights and Social Media Essay -- Twitter, Facebook, Instagram,

A person’s right to privacy is being challenged with the high use of social media such as Facebook and Twitter. What used to be considered part of your personal life is not so personal anymore. When one chooses to share details about ones-self to their friends via a social media, they are not always thinking about the â€Å"other† people. The other people could be ones current boss or future employer. Other people could be a school official, your baseball coach, your friends’ mother; you name it the list goes on and on. Recently, a few employers or perspective employers have requested Facebook and other social network log-in information. It is probably a violation of equal employment laws, and there are two senators investigating the practice of requiring job applicants and employees to provide their social network log-in information as a condition of employment. Most of us feel that what we do outside of work or school is our personal life and should have no bearing on our professional/business life. Being on a sports team during high school, we were told on many occasions to not bring outside problems or issues to practice with us. In a sense, now looking back, the coach was respecting our privacy. She did not want to know that one’s cell phone bill is over two hundred dollars and their mother is going to be very angry when she sees it, or that one had an argument with their boyfriend twenty minutes before leaving for practice. She was allowing us to keep our personal life separate from our sports life. Ms. Galutz, color guard instructor, would refer to this practice as â€Å"checking your baggage at the door,† It does not mean they were not looking at what you were doing outside of our practice times, it just meant to not let it aff... ... a future employer would perceive what they see. Protect your own right to privacy and limit what you allow to be public information. Reducing your friends list may help protect you, too. If you know a certain group of friends that are the weekend party people, then maybe they need to be just your friends and not your Facebook friends. Hopefully, in the near future, there will be some legislation passed to protect our privacy rights but even then remember you are the best defense against any personal information that may cause damage to yourself. Works Cited News, WKTV. WKTV News Channel. 14 February 2012. . Press, Associated. US. News. 26 July 2006. .

rocke Essay -- essays research papers

Andrew Carnegie and the Rise of Big Business   Ã‚  Ã‚  Ã‚  Ã‚  Andrew Carnegie was the pioneering tycoon of the 19th century. From his companies emerged the steel to build the infrastructures such as railroads, bridges, automobiles, and ships that would build a nation in need of direction. He was a major player in the transformation into the Industrial Revolution producing the steel to make machinery and transportation possible. Carnegie built his empire from cost control, low prices, low profits, and high volume to make himself the richest man in the world. In his philanthropic stage of life, he became the world's beneficiary to education, as he is responsible for the construction and donation of thousands of libraries in the U.S., Europe and around the world. Andrew Carnegie is remembered for many accomplishments that include his rise from rags to riches and his influences on the railroad, stock market, and iron and steel industries.   Ã‚  Ã‚  Ã‚  Ã‚  Early Years: Andrew Carnegie was born into a very poor family from Dunfermline, Scotland. He moved to the United States with his family in 1848. Carnegie received his first job when he was 13 as a bobbin boy in a cotton mill at a mere $1.20 weekly wage. Carnegie’s big break came in 1849, when he was hired at the O’Reilly Telegraph Company. With this job, Carnegie was able to learn many of the important structures of business, which gave him important knowledge of commercial affairs and the new economy. Carnegies second big break arose when Thomas Scott hired him to be the personal telegrapher and secretary. Carnegie gained hands on experience in the railroad when a derailment almost caused heavy stoppage. Carnegie was able to get the railroad moving again which gave him his first chance to be a leader. In 1859, Andrew Carnegie was appointed Superintendent of the Pittsburgh Division at the age of 24. Carnegie was so good at his job that he was able to perfect the system of statistica l control even further and introduce new management innovations. From working with the railroad, great qualities were emerging that were to mark his later career. These qualities included, a hard work ethic, ability to master the details of a business very quickly, and act daring and forceful. New Investment Ventures: In 1856, Andrew Carnegie was persuaded to buy some stock. He was loaned the money and b... .... This turned into a bad call because of the deaths and injuries made by Frick’s view to bring in strikebreakers. If Carnegie would have gone with his normal action of closing down the plants until a new agreement could be made, Homestead never would have taken place. Carnegie wouldn’t have had to regret this decision the rest of his life and the press wouldn’t have criticized him the rest of his life. In conclusion, Andrew Carnegie is one of the greatest entrepreneurs that have ever lived. He was a Schumpeteran entrepreneur that changed the stream of the allocation of resources over time by introducing new departures into the flow of economic life by creating the modern iron and steel industry. He set a standard that no other industrialists could match. He made million after a million, learning and preparing to make even more money. He loved to make money but was unlike John D. Rockefeller or Cornelius Vanderbilt. Carnegie believed in making the most of his money, so he gave millions of dollars to different institutions and built many structures for people to learn. Andrew Carnegie will always be remembered as long as time passes as a philanthropist, businessman, and a great man.

How Attitude Shapes Our Life Essay

We have very often heard people saying that Attitude is how one shapes his or her life. Now what exactly is Attitude? Attitude is basically how one assesses on factors like people, objects, issues or events. They could either be positive or negative, that depends on how one views the situation. Based on researches, it has been understood that there are several components that makes up a persons attitude. The components could be like for example, an emotional component where based on your emotions is how a situation or person is being valued. Another component is the cognitive component where in it is based n your thoughts and believes of the subject. And the last component is the behavioral component and this is one important component as it influences our behaviour. Attitudes that influence or behaviors could also include the explicit and implicit. Explicit attitude are those that e are constantly aware and influence our thoughts and believes. The Implicit attitude is something that is unconscious, but it could also influence your behavior. Attitudes get formed from experience. They are formed over the years either from observation or from experience. They can be learned in a variety of ways. Even a simple dvertisement could influence you and may even have a change on your thoughts about a particular product. This kind of attitude formation is known as classical conditioning. Another kind of conditioning is the Operant Conditioning where the attitude develops from other people’s thinking. Sometimes people around us could make an impact on our behavior and change ourselves. And finally attitudes could be developed by observing people around us. A simple example of this kind of attitude development is, kids trying to be what their parents are. This is just observation and imitation, that develops into an ttitude later. Attitude does influence ones behavior. Studies have shown that people behave according to their attitude under certain conditions. Condition like when expecting a favorable outcome, due to personal experience are some of the examples. Attitudes could be changed. Attitudes do impact our behavior, but they are not imposed on stone within us. They could be changed for betterment. Attitudes could be changed in two ways. Either they get motivated or they get influenced. In both the ways they do think about the messages that they have observed and this could mark a difference in their way of hinking. Scenarios in life could be made good or worse, based on ones attitude to the situation. Even if you are in a very bad situation, and you hold a positive attitude, you may come out, however even if you are in a moderate situation and you hold a negative attitude, you could worsen the situation and create discomfort not only for you, but for people around you. In short, Attitude is like magnet. Possessing good Attitude attracts all positives in your life and Bad Attitude attracts all negatives in your life. It is you who decides what you want and could change accordingly. After all, attitude Matters!

Individual Report (Hrm) Essay

According to the chairman of Woolworths, James Strong, â€Å"One of the most significant factors contributing to the country’s outstanding performance is the quality of its people†. According to him involvement and development of people possessing high quality is very important for an organization to succeed (Stone, 2011). Now a day’s workforce is the main factor of organization’s competitive advantage. The workforce is intangible assets of organizations. To gain a competitive advantage, the part of human resource is the best ever, because it is taken as a wealth success as well as the main component of sustainable competitive advantage (Memon, Mangi, & Rohra, 2009). Human Capital includes the skill, attitudes and knowledge of the employees. Today, all the organization maintains sustainable value in the market, so that they mostly use intangible assets as human capital (Javadein, Estiri, & Ghorbani, 2011). When a human capital is valuable, rare and hardly capable it creates a sustainable competitive advantage. For example given below: Table 1: Human capital and Competitive advantage Performance Type of competitive advantage Hardly capable of imitation Rare Valuable Below average Competitive loss —- — No Average Competitive balance —- No yes Above average Temporary competitive advantage No yes yes Above average Sustainable competitive advantage yes yes yes Source: (Colella & Miller, 2006) All researchers are own vision but of this concept as Wright, et al, 1994 indicates that they meet the criteria for human resource Barney is a source of sustainable competitive advantage. Guest said in 1990 if management trusts employees and give difficult tasks, workers will reply high motivation, commitment and high performance (Jassim, 1987) to respond. This means that in recent years the sources of sustainable competitive advantage technological, financial but now to human. In other words, we can say that achievement now depends on employees’ skills, confidence and capacity obligations. 2Competitive Advantage Competitive advantage is achieved when a business produces extra profits which are greater than its competitors due to making exclusive product pricing or supply advantage (The VisionLink Advisory Group, 2012). And if the company is to create value over time, the policy the same as another potential competitor also done, but other companies are not able to reap the fruits of this policy to duplicate, then you can say that the organization continues to sustainable competitive advantage. For better compete in the market the capable employees of the successful companies make a product unique, use some different activities and they focus on all of energy areas which affect the organization to maintain sustainable competitive advantage. The Competitive Advantage Process   Image2: Competitive Advantage Process Source: (http://www.vladvisors.com/) According to this Michael Porter’s say that: â€Å"At the time a firm gets profits more than industrial average profit, then the firm possesses competitor advantage over its competitors† (The VisionLink Advisory Group, 2012). Employees play vital roles to achieve the targets which set by organization so instead of this organization also know that to achieve the sustainability in the market so the factor is capable employees. 3Significance of the Study â€Å"The human element has become important information that comes has an essential element to obtain a competitive advantage, especially in the new economic environment.† The objective of this work is to define the importance of workforce in organizational performance and some models of the strategic direction of the organization to describe. These models make it for this individual report to explain the capable workforce is the main resource of competitive advantage. In these models shows that how the workforce can help to organization in stay sustained competitive in the market. To use these models finds that which are the capable employees in organizations will achieve competitive advantage in the market. (Bernardin & Russell, 1998). This effort shows that organization understand the importance of human resources in formulating planning and execution to achieve a competitive advantage. 4Capable Workforce can deliver sustainable competitive advantage Fig3: Adapting these things to develop a Sustain Competitive Advantage Source: (http://www.growourregion.ca) In today’s world if an organization needs to have a growth in present economic environment then it should have more and proper focus on its workforce. The ability to reduce costs, productivity and competitive advantage in the management depends upon the employee’s capability. Sustainable competitive advantage means that the employees of the company always focus on the maintenance and improvement in the enterprises, so the organization easily competes in the market. This competitive advantage helps every business to stand against its rivals in a long run. (Kotelnikov, N.D). Some example according to sustain competitive advantage: 4.1Example: IBM With the talent and experience of professional manpower the IBM deployed worldwide, the organization and practice of people is part of IBM Global Business Services. IBM consultants have a proven track record in creating value for customers with our proven assets, methodology, partnerships and research capabilities; we act as business advisors trust for our customers worldwide (Brousseau, N.D.). 4.2Literature Review of Workforce Workforce is supposed to be major part of the organization. In recent years organization ignored workforce strategies, but after see the importance and control organization began to understand that human resources is essential to create and maintain a competitive advantage. Most of theories show that workforce should be included at the time of formulation of any strategy in the organization. According to Stone 1998 shows that whenever organizational need to formulate new strategy that time they requires identifications of resources, analysis the whole structure and balance the externalities coming from outside or inside the organization at that time workforce plays a very important role (Memon et al., 2009). Workforce is major resource of sustainable competitive advantage. Workforce give helps to organization’s to achieve sustainable competitive advantage through cost management and differentiation. 4.2.1Example: Uk Airlines In this example tell about employees of UK airlines give efforts to utilize the image of airlines in the minds of its customers. The most excellent airline are those which always do our promises to their customers and always make significant value for them, but this thing possible when the employees of the company give better results. In this Airlines Company employee’s plays very vital role for spread image of airline in the market and responsible for deliver promises to our customers, so that airlines company easily achieve a sustainable competitive advantage in the market (Study-Aids, 2010). 5Workforce and Sustained Competitive Advantage: For achieving goals, firstly represent the review of the resource-based view of the firm. And after this concept tell about function of workforce in sustainable competitive advantage. 5.1The Resource-Based View of the Firm According to resource-based firm organization literature shows that the theories of profit and competition are related with the writing of Ricardo (1817), Schumpeter (1934). And in this they both mainly focus on the workforce of the business success as the main determinants in the competition (WRIGHT & McMcMAHAN, 1993). 5.2Workforce affects the sustainability of the organization It is clear that most of the organizations suggest that workforce is the key point of competitive advantage in the world. Workforce is the key point of sustained competitive advantage in the market because less visible role compared to others. Employees working in the organization can play a very important role in production of product and services because the employees are directly involved in it. All these things displayed by the workforce are capable of a sustainable competitive advantage. 5.3Workforce Role in the Sustained Competitive Advantage First, in a static environment, a high level of workforce must have a number of bodies ‘to have productive advantages over its competitors by developing more efficient methods to meet the requirements of the task (Hunter & Hunter, 1984). On the other hand, the dynamics environments some workers affected by the increased efficiency adapted to the individual capacity of the environment. 5.4Function of Manager to rising workforce While managers were greatest impact on business results. It plays vital function in the development of workforce as a competitive advantage continuously (WRIGHT & McMcMAHAN, 1993). According to resource-based view shows all managers are ability to control the characteristics of their business. 5.4.1Example: Honda Last 40 years the Honda had a manufacturing work plants in the United States. In U.S. economy Honda has large growth and spreading out in terms of dollars and number of employees. But the success of the Honda’s depends upon the company employees (Child, 1972). 6Employees Personal Characteristics under Workforce These are some personal Characteristics for employees by which they achieve goals in the company and other side easily achieves sustain competitive advantage in the organization. Such that including aggressiveness, Confidence, poise, decisiveness, toughness, integrity and quick thinking (Child, 1972). Skills: The most important skills for employees to sustainable competitive advantage in the organization are: 1)Communication Skills: Employees have good communication skills by this they easily do business globally which effect organization preview. 2)Organization skills: This is the vital factor for good management. These skills included in the employees having good planning, analytical and goal-setting abilities by through this they achieve good reputation of organization in the market which makes the sustainable competitive advantage. 3)Coping Skills: Employees have flexible and creative were involved in effectively coping with change, as were patience and persistence. These all good skills in employees affect the organization image in the market. 4)Technical skills: If managers have good background in their field so it achieves the objectives of the organization and done the things more efficiently which affects the sustainability of the organization. 7Conclusions Today, intangible assets play an important role in the competitiveness of enterprises, more durable and less active that can be replicated. Workforce can be considered as one of the most important intangible assets, including the knowledge and skills. As a result, management has the capital necessary to achieve competitiveness. The reason of this analysis is verify the capable labor market is the important factor for the organization. By preparing this individual report using some theoretical concepts, which shows that capable workforce is the source of sustainable competitive advantage. 8Reference Bernardin, H., & Russell. (1998). Human Resource Management. A Experimental Approach. 2 Edition. Singapore: McGraw-Hill. Brousseau, D. (n.d.). Organization & Workforce Transformation. Retrieved from http://www-935.ibm.com/services/us/gbs/strategy/talent-and-workforce-management.html Colella, A., & Miller, C. C. (2006). Organizational Behavior: A Strategic Approach. John Wiley, New York. Memon, D. M. A., Mangi, R. A., & Rohra, D. C. L. (2009). Human Capital a Source of Competitive Advantage â€Å"Ideas for Strategic Leadership.† Australian Journal of Basic and Applied Sciences. Retrieved from http://www.ajbasweb.com/ajbas/2009/4182-4189.pdf Javadein, S., Estiri, M., & Ghorbani, H. (2011). The Role of Internal Marketing in Creation of Sustainable Competitive Advantages. Retrieved from http://scialert.net/fulltext/?doi=tasr.2011.364.374&org=10 Jassim, R. K. (1987). Competitive Advantage Through the Employees. Retrieved from http://www.my-world-guide.com/upload/File/Reports/e/egipt/Competitive%20Advantage%20Through%20the%20Employees.pdf The VisionLink Advisory Group. (2012). Creating and Sustaining a Competitive Advantage – The Role and Impact of Effective Compensation and Rewards Strategies. Retrieved from http://www.vladvisors.com/compensation-information/Role-of-Effective-Compensation-Competitve-Advantage-article.aspx The VisionLink Advisory Group. (2012). How Do I Create a Competitive Advantage with My Compensation Programs? Retrieved from http://www.vladvisors.com/compensation-information/Competitive-Advantage-with-Compensation-article.aspx Kotelnikov, V. (N.E). Sustainable Competitive Advantage (SCA). Retrieved from http://www.1000ventures.com/business_guide/crosscuttings/sca_main.html WRIGHT, P. M., & McMcMAHAN, G. C. (1993). Human Resources And Sustained Competitive Advantage: A Resource-Based Perspective. Retrieved from http://ceo.usc.edu/pdf/T9319239.pdf Child, J. (1972). Human Resource Management (Competitive advantage). Retrieved from http://www.slideshare.net/fathima_sy/human-resource-management-competitive-advantage-1928241 Study-Aids. (2010). Employee Branding as a Source of Sustainable Competitive Advantage A Study of Two UK Airlines. Retrieved from http://www.study-aids.co.uk/marketing/market0057.html Hunter, J., & Hunter, R. (1984). Validity and utility of alternative